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Azure Synapse: Master the data for advanced analyses.

If you’re immersed in Microsoft Azure but your data are spread across an ocean of tools and environments, Synapse could be relevant to you… or it might not. At bottom, what you need is a cohesive and evolvable analytics foundation that can support uses in marketing and decision-making. By analyzing your needs and comparing platforms, we can help you make an informed, coherent choice for the long term.

Azure Synapse Analytics lets you to obtain insights 27% faster.

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Azure Synapse: Multiply your analyses

We go further with data, without multiplying the number of platforms.

Definition of marketing and analytics needs

Validate the selection of Azure Synapse as the appropriate platform. We ensure we fully understand the decisions that need support, the indicators required, and the types of analysis expected. We determine if Synapse is the right choice or if another solution responds better to your context and priorities.

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Azure Synapse set-up

Benefit from an effective installation. We handle the structuring of data, modelling adapted to marketing uses, integration of relevant sources, and alignment with the analytics and visualization tools used by teams. The goal is to make the data exploitable, understandable, and useful for decision making.

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Support for evolving the platform

Benefit from a long-term platform. We help you integrate new marketing use cases, adjust analytics models, and maintain a stable, operable environment over time. The goal is to use Azure Synapse as a sensible choice of platform, rather than an end in itself.

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Why us?

Choosing to adopt a cloud analytics platform, or not, deserves an initial analysis of your marketing uses. At adviso, we always start from there.

The issue is not to adopt Synapse simply because it’s available in Microsoft Azure, but to ensure it truly responds to your needs in marketing measurement, analytics, and activation, without any unnecessary complexity. At adviso, our position on Azure Synapse Analytics is strategic and devoid of technological bias.

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Finding answers is in our DNA.

What is Azure Synapse Analytics?

It’s a cloud analytics platform from Microsoft that combines the capacities of a data warehouse, analysis for large volumes of data, and integration with the Azure ecosystem to support analytics uses at scale.

Is Azure Synapse a data warehouse or an analytics platform?

Both, depending on its use. Azure Synapse combines the features of a data warehouse with advanced analytics, which lets you cover a number of analytics needs in the same environment.

Is Azure Synapse adapted to organizations on Microsoft Azure?

Yes, absolutely. Azure Synapse is often considered by organizations already well-anchored in the Microsoft ecosystem in order to exploit analytics capacities without multiplying the number of platforms.

What types of marketing use case can be supported with Azure Synapse?

Performance analysis and marketing reports and analytics. Azure Synapse can support consolidation of marketing data, performance analysis, analytics segmentation, and needs in advanced reporting.

Can Azure Synapse be deployed quickly for marketing uses?

That depends on the scope of the use cases. The platform can be set up relatively quickly, but its value depends above all on the structuring of the data and clarity of the use cases.

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